Art Director: Benjamin Lutz
Creative Director: Michael Licata
Content Director: Sara McMillan
For a new seafood-inspired restaurant concept, we crafted a cohesive coastal-themed visual identity that hearkens back to traditional seafood houses but brings them into the present day. With boldly detailed nautical themes and a sophisticated palette, Saltwater Social sets the stage for a cool, relaxed atmosphere that would whisk you away to sea.